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Wednesday, November 26, 2003
Customers the focus of new shopping experience with opening of Aliant branded stores


Dieppe, NB, November 26, 2003 – Aliant (TSX: AIT) and its partner Sounds Fantastic are officially opening a newly designed store featuring the Aliant brand at the Champlain Mall in Dieppe on Thursday, November 27 at 9:50 a.m.

This is one of two stores that Aliant will open in New Brunswick in 2003 and one of many that will be opened across Atlantic Canada over the next year.

“These new stores will give our customers a clear understanding of where they can find Aliant products and services in a retail shopping environment,” said Chuck Hartlen, Vice President of Aliant Mobility. “With the Aliant brand on the storefront and a new, leading-edge design, these stores will provide customers with access to Aliant's full suite of products and services in a superior shopping environment.”

This Champlain Mall location will continue to be owned and operated by Jeff Kelly and staffed by Sounds Fantastic employees. An Aliant partner since 1989, Sounds Fantastic is a proud retailer with a full selection of Aliant products and services including local and long-distance, the latest cell phones and airtime plans, Internet access and Bell ExpressVu.

“We are very pleased to enhance the 14-year partnership Aliant and Sounds Fantastic have built,” said Mr. Kelly. “The new Aliant store is another major step in evolving our relationship and further improving the great service Aliant customers have come to expect.”

The opening also marks the continuation of Aliant’s retail transformation, as the company establishes a more common store environment among its dealer locations.

About Aliant:
From its home base in Atlantic Canada, Aliant delivers a wide variety of innovative and traditional communications services, including local and long-distance telephony, wireless, Internet, e-commerce, interactive multimedia, data and managed network services, to more than two million consumers and over 80,000 enterprises. Aliant complements its industry-leading telecommunications business with strengths in advanced systems and technology solutions, mobile and remote communications, and knowledge-services applications. The company's more than 9,100 employees build on Aliant's 100-plus year history by collaborating to deliver the highest quality of customer service, choice and convenience. Aliant is a TSX 100 company with a market capitalization of more than $4 billion. More information about Aliant (TSX:AIT) may be found by visiting www.aliant.ca.

About Sounds Fantastic:
Sounds Fantastic operates seven locations to serve customers in the Moncton, Bathurst and Sussex regions of New Brunswick, delivering cellular and personal communications equipment with a selection of products and services including equipment rental, long distance and cellular air time plans, Internet access and Bell ExpressVu satellite dishes. Other areas of specialty include home audio and theatre systems, custom installation of home security and audio-video equipment and top brand auto and marine sound systems. For more information about Sounds Fantastic visit www.soundsfantastic.nb.ca.

For more information, please contact:
Isabelle Robinson
Aliant Communications Manager
(866) 694-6762
Isabelle.Robinson@aliant.ca


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